The Deadlift Academy has been established by a group of
dedicated strength athletes who aspire to improve the well-
being and health of the general public through the teaching
of the foundation of movement, health and physical fitness.

We have taken the most effective training methods from the
exclusive realm of elite sports and the military and adapted
them for everyone else in the form of accessible, innovative,
affordable and convenient
classes and clinics.

We believe that essential life skills, both physical and mental,
are best learned through interaction with real instructors who
have demonstrated exceptional achievement in their subject,
life-long commitment to learning, and the passion and talent
for sharing their knowledge and experience with our students.

Despite concerns about the cost of health care, the focus on
healthy eating and exercise, and affordable gyms all around,
the trend in America’s growing waistlines and our increasing
reliance on medical miracles continues unabated.  When the
problem first emerged in the 1950’s, John F. Kennedy noted
“Our growing softness…increasing lack of physical fitness…   
is a menace to our security.”  Today, his words resonate with
more urgency than ever.  Western civilization, the symbol for
individual freedom, has become an object of ridicule among
friends and enemies alike. Understandably, the image of the
“Fat American” is not one to elicit admiration. Yet admiration,
more than intimidation, is what we'll require to win the “hearts
and minds” of a hostile, scared world. They must understand
that we – not just our athletes and our military, but all of us as
individuals and as a people  – are as strong as we are smart.

Whether you are still in high-school, just left college or a few
years from retirement, it’s never too late or too early to learn
how to move with s
trength and confidence.  The time is now!

The Deadlift Academy is the only American institution whose
purpose is to
teach the skills for strength and power training.
When you enroll in the Deadlift Academy, you gain access to
decades of practical experience and know-how, distilled and
refined in sweat and steel, presented with care and patience.

There are plenty of websites, videos, books, and magazines
that provide virtual “instructions” in order to attract traffic and
generate revenue.  They are often at odds with each other –
and the truth – and care more about filling pages with gloss,
pictures and clichés than the effectiveness of their content.

We are in the real world, where learning a new  skill  requires
personal, hands-on attention, feedback and guidance.  Most
of us learn to read, play a sport, ride a bicycle and drive a car
with someone at our side.  Learning how to operate the body
to be strong, resist illness and avoid injury is by far the most
complex undertaking of all, so why try to do it all by yourself?

Unlike many gyms where clipboard-carrying clerks crank out
cookie-cutter machine workouts and behave as companions
rather than educators, we offer you access to accomplished
athletes who teach you to breathe, concentrate, and connect
your body back to your mind, the way it is supposed to work.

In fact, we turn inside-out the dogma of commercial exercise
facilities and their concept of “personal training”:  They force
you to depend on their staff and equipment for direction and
motivation, so that you keep coming back, year after year…

We
teach you techniques that can be used anywhere, in any
gym, on the road, or at home, using minimal equipment and
yielding maximum results.  We help you transform your body
into the autonomous muscle machine it was born to be, and
we say “good job!” only when you do not need us anymore...

We believe that proper execution and attention to detail are
the foundation of long-term, injury-free, consistent progress.  
A good exercise performed exceptionally well is much more
effective than an exceptional exercise performed half-way.

Unlike Cross-Fit and classes that emphasize quantity over
quality and persuade people to do what it takes specialized
athletes years to master, our programs are designed to be
accessible and effective for individuals of any age or ability.

If you are wondering how we can offer professional services
for a fraction of what big gyms charge for clipboard carriers,
consider the two critical differences between us and them:

1.  We are not a commercial gym, so we do not burden our
students with overhead and unnecessary equipment costs.

2.  Our innovative group instruction techniques produce the
results of individual training at much lower cost per student.  

We find that people learn more – and have more fun – in the
company of friends, family, colleagues and their teammates.  
Besides reducing cost, group training adds a social element
that is so often missing in our homes, workplaces and gyms.

Beyond all the money a Deadlift Academy education will save
you in gym, training and medical expenses over your lifetime,
we offer you the invaluable life-long benefit of knowing how to
get strong in a safe, effective, efficient, self-sufficient manner.
Dedicated
to Strength
Why Now
Why Here
Practical
Expertise
Accessible
Affordable
Copyright © 2009-2011 Deadlift Academy LLC. All rights reserved